@mastersthesis{Silberschneider2018,
  author      = {Verena Silberschneider},
  title       = {Development of a Social Media Marketing Concept for Internationalization in the Food \& Beverages Industry},
  type        = {masterthesis},
  pages       = {X, 105},
  school      = {FH CAMPUS 02 (CAMPUS 02 Fachhochschule der Wirtschaft)},
  year        = {2018},
}