@mastersthesis{Romar2018,
  author      = {Anita Romar},
  title       = {International B2C Market Entry Concept for siin life into China},
  type        = {masterthesis},
  pages       = {XIII, 100, A-40},
  school      = {FH CAMPUS 02 (CAMPUS 02 Fachhochschule der Wirtschaft)},
  year        = {2018},
}