@article{JesenkoThalmann2023, author = {Berndt Jesenko and Stefan Thalmann}, title = {Analysing the Introduction of Data-Driven Service Innovation Processes}, journal = {SMR - Journal of Service Management Research}, series = {Stages of Implementation, Success Factors, and Prerequisites}, volume = {7}, number = {1}, pages = {39 -- 51}, doi = {10.5771/2511-8676-2023-1-39}, year = {2023}, }