@article{WinklerUlzKnoebletal.2019,
  author    = {Thomas Winkler and Anita Ulz and Wolfgang Kn{\"o}bl and Hans Lercher},
  title     = {Frugal innovation in developed markets},
  journal   = {Journal of Innovation \& Knowledge},
  series    = {Adaption of a criteria-based evaluation model},
  volume    = {5},
  number    = {4},
  pages     = {251 -- 259},
  doi       = {10.1016/j.jik.2019.11.004},
  year      = {2019},
}