@mastersthesis{Oppacher2020,
  author      = {Sophie Oppacher},
  title       = {Elaboration of an online customer communication journey map for the online retailer topperz},
  type        = {masterthesis},
  pages       = {X, 100, A-36},
  school      = {FH CAMPUS 02 (CAMPUS 02 Fachhochschule der Wirtschaft)},
  year        = {2020},
}